DixonBaxi and Signs by Umberto – Two Talks [York Design Week 2019]

DixonBaxi and Signs by Umberto - Two Talks [York Design Week 2019]

Friday 25 October (6:00 pm)

York St John University, York

Two inspiring talks about design, craft and being brave! Find the power to create with our guest speakers Simon Dixon and Rob Walker

Simon Dixon is Co-Founder of DixonBaxi a brand agency.

As a designer, creative director and strategic thinker, he has explored where creativity, design, and technology overlap for well over two and a half decades. He is now on a journey to extend that experience into content and storytelling.


DixonBaxi was founded on a strong belief in the enduring power of creativity. Designing a better future – for the brands we work with and the people who rely on them every day. Over the last 18 years DixonBaxi has delivered brand projects for Netflix, Eurosport, Samsung, AC Milan, The Premier League, British Land, DNEG, The IOC, Formula E and Mixcloud reaching a global audience of over a three billion people.

Simon will be talking about how ‘Be Brave’, the defining spirit that fuels DixonBaxi’s work, challenges the agency to remain relevant after nearly two decades of work.

Signs by Umberto is the studio name of Robert Walker, sign writer and educator specialising in reverse glass ornamental sign making using time-honoured techniques.

Drawing lettering by hand and bringing the formality of layout into the deign which has it’s roots in traditional sign writing, Umberto designs and makes reverse gilded glass signs that incorporate techniques that date back to the Victorian period if not earlier.

Techniques such as acid etching, gold blending, oil gilding and water gilding to name a few are placed upon glass in reverse which are then placed in venues such as traditional ale houses, hotels and period properties.