Close More Sales, Make Better Margin

Close More Sales, Make Better Margin

Thursday 28 November (9:30 am)

Bedern Hall

Register Your Interest

Do you “ask for the order” during the sales process?

If you are in any way involved with selling you must have the confidence and capability to ask this question.

Don’t get beaten by your customers on price. Ensure you negotiate and concentrate on how you will help your customers and in doing so improve their own sales and reduce their risk and costs.


This practical, content rich workshop will be based around dissecting each step of the buyer / seller process.

Through the creation of mini-selling scenarios you will learn how to:

  • Control the whole negotiation process
  • Know what pressure points to leverage
  • Avoid being “bullied” into selling
  • Influence a wavering buyer to actually spend money

You will also learn about the psychology at play between buyer and seller and how to manage and control this psychology at every step. Ultimately, understand how to sell more for the best margin possible.

By attending you’ll also take away numerous hints and tips to use immediately with particular focus on your own weaknesses.

Using a mix of discussion, role play and action planning this workshop is for anyone responsible for generating new business or negotiating business deals from existing customers.

Managing Directors, Business Owners, Business development Representatives, Sales Professionals and Account Managers.

Sales guru Nick Bramley, Impactus Group, will be leading the workshop. Nick regularly delivers Sales Workshops for various Business Support programmes including the Goldman Sachs 10,000 Small Business Programme and Ad:venture. An Associate Lecturer on four University / Business School programmes Nick creates content for their programme partners.